# llms.txt — Pinchin

> **Pinchin** partners with clients across many markets to deliver consulting that improves natural and built environments—environmental, health & safety, and building science for organizations in Canada and the United States. Built with Sanity CMS and Next.js by Anthony McLaughlin in Vancouver, BC.

**Base URL (production):** https://pinchin.com — use your live `NEXT_PUBLIC_SITE_URL` if it differs (e.g. www).

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## About & entry points

- https://pinchin.com/: Homepage, positioning, and routes into services and news.
- https://pinchin.com/{slug}: CMS pages—about, contact, careers, and more from Sanity.

## Services

- https://pinchin.com/services: Services directory and links to each practice area.
- https://pinchin.com/services/{slug}: Service detail pages with rich page-builder content.

## Markets

- https://pinchin.com/markets: Overview of markets served and links to each market.
- https://pinchin.com/markets/{slug}: Market-specific landing pages from the CMS.

## News & media

- https://pinchin.com/news: News index, announcements, and thought leadership listing.
- https://pinchin.com/news/{slug}: Full articles with metadata and optional author fields.
- https://pinchin.com/news/category/{slug}: News filtered by editorial category.

## Courses

- https://pinchin.com/courses: Training and course listings when published in Sanity.
- https://pinchin.com/courses/{slug}: Individual course pages with page-builder layouts.

## Resources & FAQs

- FAQs live in page-builder FAQ blocks on `{slug}` pages, not one dedicated /faq URL.

## Contact & locations

- Contact and locations appear on CMS pages, footer, and blocks; offices power Local Business JSON-LD.

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## Technical notes

Site uses JSON-LD for Organization (incl. sameAs social URLs), LocalBusiness/ProfessionalService, Breadcrumbs, NewsArticle, service and market graphs, JobPosting on careers blocks, and team ItemList. Content is authored in Sanity; canonical URLs follow site config and per-document SEO. Sitemap at /sitemap.xml.

## Detailed content

For full markdown versions of key pages, contact https://anthonymclaughlin.ca

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Generated: 2025-03-20