Protect the Pollinators Week 2025

Pollinator Week 2025 is a time to celebrate the small but mighty creatures that keep our ecosystems thriving.

At Pinchin, we’re proud to support pollinator health through both research and real-world action. As we shared in our previous blog, we’ve partnered with the Honey Bee Research Centre at the University of Guelph and launched our first urban beehive at our Dartmouth office. These initiatives are part of our commitment to environmental responsibility and biodiversity through our Community Impact Program.

This year’s theme, “Pollinator Cultural Connections,” invites us to reflect on how pollinators influence not only the natural world, but also the food we enjoy and the traditions we pass down.

Meet the 2025 Pollinator of the Year: The Squash Bee

The spotlight this year is on the Squash Bee, a solitary, ground-nesting bee vital for pollinating pumpkins, zucchinis, and other squash plants. Unlike honey bees, they don’t live in hives but they’re just as important to our agricultural systems and traditions.

Why Pollinators Matter

According to the European Parliament (2025), nearly 90 % of the world's wild flowering plant species depend on pollination, along with more than 75 % of the world's food crops and 35 % of global agricultural land. From the apples on our tables to the wildflowers on hiking trails, pollinators are behind much of the natural beauty and nourishment we often take for granted.

But their survival is under threat from habitat loss and pesticide use to climate change and disease. Protecting pollinators helps safeguard biodiversity, food security, and cultural heritage.

Buzz Begins at the Office

At Pinchin, our commitment to pollinators is more than symbolic, it is part of our Community Impact Program’s ‘Environment’ pillar. In 2024, we launched our first urban beehive pilot at our Dartmouth office, in partnership with Alvéole. Urban spaces offer rich potential for biodiversity, and this initiative brings pollinator protection directly into the places where we live and work.

Our team even got to enjoy some local honey harvested from the hive!

Let’s Keep the Buzz Going

Pollinators are essential to our health, culture, and environment. This Pollinator Week, we celebrate their impact and continue working toward a future where both people and pollinators can thrive.

Happy Pollinator Week 2025!